MICROENTERPRISE TRAINING SYLLABUS
THE AHA MOMENT
Week One:
Session One: Tuesday, February 17, 2026, 5 – 8 pm, MTC Conference Room, Margaretville, NY
- Introduction to Business Plans and Financial Statements with Sam Kandel, SBDC
Session Two: Thursday, February 19, 2026, 5 – 8 pm, Thomson Center for Business Development, Delhi, NY
- Validating a Business Idea, Articulating a Unique Value Proposition, Product Development, and Market Fit with Alex Waters (5 to 6:30 pm) and Josiah Brown (6:30 to 8 pm)
BUILDING A BUSINESS AROUND YOUR IDEA
Week Two:
Session Three: Tuesday, February 24, 2026, 5 – 8 pm, WCCRC Community Room, Stamford, NY
- Market Research, Marketing Strategy and Marketing Plans with Annie Dwyer, SBDC (5 to 6:30 pm)
- Branding with Eva Green (6:30 to 8 pm)
MANAGING YOUR BUSINESS
Session Four: Thursday, February 26, 2026, 5 – 8 pm, Thomson Center for Business Development, Delhi, NY
- Bookkeeping, Accounting and Taxes with Brittany Critti (5 to 6:30 pm)
- Insurance with Christopher Slonaker (6:30 to 8 pm)
Week Three:
Session Five: Tuesday, March 3, 2026, 5 – 8 pm, Thomson Center for Business Development, Delhi, NY
- Law for Small Business with Nicholas J. Frandsen, Esq. (5 to 6:30 pm)
- HR for Small Business with Robert Crounse and Margaret Burkett, DOL (6:30 to 8 pm)
Session Six: Thursday, March 5, 2026, 5 – 8 pm, WCCRC Community Room, Stamford, NY
- Project Management, Leadership Style and Ethics with David Madie
Week Four:
Session Seven: Tuesday, March 10, 2026, 5 – 8 pm, MTC Conference Room, Margaretville, NY
- Business Plans Evaluation and Sources of Financing with Sam Kandel, SBDC
Session Eight: Thursday, March 12, 2026, 5 – 8 pm, WCCRC Community Room, Stamford, NY
- Sales Pitch and Presentation Skills with Simona David (5 to 7 pm)
- Certificate of Completion Ceremony with Antonia Besculides (7 to 8 pm)
